Press Release

Press Release


A press release is a written document prepared for the media - also called the press - that announces something newsworthy. This document is disseminated to the media so that journalists can use the information contained within in an upcoming TV or radio broadcast, a in a newspaper or magazine issue, or on the press media`s website.



There are a number of situations that might call for the use of a press release, such as:

Company announcement - Restructuring, expansion, relocation, new locations, strategic partnership, new financial backers or investors are all worthy of a press release.



Product announcement - New products, improved products, new brands, and new retail outlets carrying the product could all be announced through a press release.



Initiative announcement - New internal or external projects that impact the company`s community would be appropriate for a press release.



Employee announcement - New hires and promotions are worthy of a press release.

Honors or awards - Awards or special recognition given to a company, product, project, or employee are all press release-worthy.



Research results - Releasing the findings of a survey or study of some kind related to the business.



                Our expert PROs enjoys a very close relation with all print and electronic media house. We have an experience of making every event or news, the talk of the town or country by publishing the news in all leading news papers and broadcast media channels.